The White Paper Blueprint
Your step-by-step framework for writing white papers that get results
The White Paper Blueprint is not another how-to guide that merely lists all the must-haves for a white paper. It’s a practical, hands-on roadmap for creating a high-impact white paper — from start to finish.
Jessica Mehring is the creator of The Content Lab, where she trains content creators how to get better results from their written content, and helps freelance content writers grow their careers. She is also the CEO of Horizon Peak Consulting, where she combines sales-focused copywriting with content creation to help her IT, software and tech clients turn content into revenue.